An initiative to ensure that all alcoholic beverages are labeled with a “Not for Sale to Under-18s”. Training provided to nearly 100,000 retail staff.
Sponsor: East African Breweries Limited
Date: 2015
Implementation: Africa
More information on this initiative.
Relevant UN SDGs:
An advertising campaign that provides retailers with point-of-sale materials displaying the “21 Means 21” message to reinforce the importance of checking IDs. For consumers 21 or older, the message emphasizes that it is illegal to buy alcohol for — or to serve it to — anyone who is underage. Coors also includes a “21 means 21” logo on all marketing bound for college athletics, campuses, or other collegiate spaces.
Sponsor: Molson Coors
Date: 2019
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
A guide to the implications and implementation of Controlled Purchase Operations. The guide helps alcohol beverage retailers design and implement effective CPOs. It also details important logistical and legal issues facing CPOs.
Sponsor: Health Promotion Agency
Date: June 2019
Implementation: Oceania
More information on this initiative.
Relevant UN SDGs:
We Don’t Serve Teens is a website that details steps for management to set up effective and comprehensive training for employees. It provides information as to the specific points an alcohol beverage training programme and alcohol beverage serving policy should encompass.
Sponsor: Federal Trade Commission
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
TIPS is a training programme designed to prevent intoxication, drink driving and underage drinking by enhancing the fundamental “people skills” of servers, sellers and consumers of alcohol. The programme provides three options for training: Training-the-Trainer, Classroom Training and Online Training. It discusses both on and off premises alcohol beverage sales as well as concessions and gaming scenarios.
Sponsor: Training for Intervention Procedures (TIPS)
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
An organisation that seeks to promote healthy lifestyles and reduce risk factors related to alcohol consumption through a series of interactive workshops, infographics, and other initiatives. FISAC has four guiding axes: Zero Alcohol in Minors, No Alcohol and Driving, Respect for Abstinence from Drinking, and Moderate Consumption.
Sponsor: Fundación de Investigaciones Sociales A.C.
Date: 1981
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
The LAPD sponsors four-hour educational courses on responsible serving to those employed in the alcohol beverage serving industry. The programme is available in English, Spanish, Korean and Cantonese.
Sponsor: Los Angeles Police Department (LAPD)
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
The most recent booklet that focuses on helping parents talk to their children about the dangers of underage drinking. It also addresses the physical and mental effects underage drinking has on teens.
Sponsor: Health Alliance on Alcohol
Date: 2018
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
“Parents, You’re Not Done Yet” is a brief leaflet providing quick, simple information about how to monitor young people’s alcohol beverage consumption. Also available in Spanish.
Sponsor: Foundation for Advancing Alcohol Responsibility
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
“Parler d’alcool avec ses enfants sans être dépassé” is a brochure designed for parents to be aware of key issues regarding talking to their children about alcohol beverage and related issues.
Sponsor: Éduc’alcool
Date: 2011
Implementation: North America
More information on this initiative.
Relevant UN SDGs:
