Masters of Wine published a 10-step action plan on diversity, equity, and inclusion. The programme includes but is not limited to scholarships for BIPOC, mentorship opportunities, e-learning programs, an external audit, and an updated admissions process.
Sponsors: The Institute of Masters of Wine
Date: 2020
Implementation: International
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Relevant UN SDGs:
Through Power of People, Accolade has revamped its hiring process in the model of diversity, equity, and inclusion. The initiative also includes training for current employees.
Sponsors: Accolade Wines
Date: 2020
Implementation: International
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Society 2030 is Diageo (one of the world’s largest alcohol beverage companies)’s social responsibility programme. Society 2030 is focussed around three primary initiatives. First, DRINKiQ is a comprehensive website that provides information, classes, and assessments about drinking in moderation. Diageo is promoting DRINKiQ in every market they sell in. Second, SMASHED works to combat underage drinking through youth education. Diageo hopes to reach 10 million youths by 2030. Lastly, The Wrong Side of the Road is an interactive experience that is being disseminated in partnership with UNITAR. That programme counteracts drinking and driving, and Diageo hopes to reach 5 million people by 2030. In addition to those programmes, Diageo also has an updated marketing code focussed around responsible marketing for drinking in moderation.
Sponsors: Diageo
Date: 2020
Implementation: International
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Relevant UN SDGs:
The FTC’s anti-underage drinking campaign, “We Don’t Serve Teens”, provides ads, principles, materials, resources, and trainings to businesses to help them build robust systems against youth drinking.
Sponsors: US FTC Consumer Advise
Date: 2008
Implementation: North America
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An education programme that promotes healthy habits and responsible drinking among young people. Since 2004, 1344 lectures have been organised with the participation of 29,021 students from 875 Argentinian schools. The seminars last approximately one hour and include a video and a subsequent debate.
Sponsor: Quilmes
Date: 2004
Implementation: South America
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The Right Amount is a responsible alcohol consumption website with consumer facing information, guidelines and a standard drink calculator. Industry resources are available to download and campaign is free of charge for industry participation.
Sponsors: Wine Growers Canada
Date: 01 December 2021
Implementation: North America
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Relevant UN SDGs:
The Portman Group, the UK alcohol social responsibility body, offers a free online training programme for start-ups and small producers to better understand and implement the Code of Practice on Naming, Packaging and the Promotion of alcohol beverages.
Sponsors: The Portman Group
Date: 28 April 2022
Implementation: The United Kingdom
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Relevant UN SDGs:
The Legal Drinking Age in Each Country post by Julia Lars, an American-based wine and spirits professional, gathers in a map the legal minimum drinking ages of countries around the world.
Sponsors: VinePair
Date: 22 February 2022
Implementation: International
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Relevant UN SDGs:
Sogrape developed an online training action on Wine in Moderation and Responsible Service for employees. The training tackled topics such as anti-alcohol threats, wine culture, consumption patterns, guidelines for low-risk consumption, and the impact of abusive consumption were discussed.
Sponsors: Sogrape
Date: 12 July 2021
Implementation: International
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Relevant UN SDGs:
Bodegas de Argentina promoted the Wine in Moderation programme at the Wine of Buenos Aires Meeting (Encuentro Vitivinícola Boanaerense). Giving the opportunity to wineries from Buenos Aires to present their wines, the event also gave visitors the possibility to discover wines from different regions. Bodegas de Argentina informed visitors about moderate consumption of wine through thematic chats and the distribution of materials.
Sponsors: Bodegas de Argentina
Date: 25-26 September 2021
Implementation: South America
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Relevant UN SDGs:
