Don’t Drink and Drive (DDAD)
The campaign of Don’t Drink And Drive has the goal of reducing the quantity of alcohol-related traffic accidents in Germany. Their focus is on disseminating information on the consequences of drinking and driving with a particular focus on educating young people.
Sponsor: Verband Deutscher Sektellereien, Bundesverband der Deutschen Spirituosen-Industrie Un Importeure e. V., Deutsche Wein Akademie, Die deutschen Brauer, Private Brauereien
Date: 1993
Implementation: Europe
More information on this initiative.
Relevant UN SDGs:
