“No more no less” ACIBEV TV and internet campaign
From 17 to 31 December of 2020, ACIBEV launched the WiM campaign “No more no less” on TV and internet. The campaign sought to encourage a healthy lifestyle by focusing on the importance of moderate wine consumption. Similar campaigns have been developed in the past as well.
Sponsors: ACIBEV
Date: 17-30 December 2020
Implementation: Europe
More information on this initiative.
Relevant UN SDGs:
