ON EDUCATING YOUNG PEOPLE
Prata om Alkohol (Talk About Alcohol)
Sponsor: Sprit & Vinleverantörsföreningen (SVL) and Sweden's BreweriesPrata om Alkohol
Project run by Kunskapskraft & Media and funded by Sprit & Vinleverantörsföreningen and Sveriges Bryggerier aims at promoting healthy, moderate attitudes towards alcohol and to increasing awareness about its effects on the body. It uses specific tools for teachers for young people to have a deeper understanding about alcohol.
More information here.
ON DRINKING AND DRIVING
Don't Drink and Drive
Sponsor: Deutsche Wein Akademie, VDS, Bundesverband der Deutschen Spirituosen-Industrie Un Importeure e. V., Die deutschen Brauer, Private BrauereienDon't Drink and Drive
The campaign has the goal of reducing the quantity of alcohol-related traffic accidents in Germany. Their focus is on disseminating information on the consequences of drinking and driving with a particular focus on educating young people.
More information here.
ON MARKETING AND ADVERTISING
Código de Comunicación Comercial del Vino
Sponsor: Federación Española del VinoCódigo de Comunicación Comercial del Vino
Codes of Practice does not only promote a responsible advertisement and marketing of wine that will not foment harmful drinking, but also clarifies some of the application aspects that raised doubts (April 2020 edition).
More information here.
ON MODERATE CONSUMPTION
Wise Drinking Mobile Phone App
Sponsor: Pernod RicardWise Drinking Mobile Phone App
A mobile phone app designed to track the user’s alcohol consumption, identify localised transportation options and provide information about alcohol laws.
More information here.
ON ALCOHOL AND PREGNANCY
DrinkWise Fetal Alcohol Spectrum Disorder (FASD) Awareness Program
Sponsor: Drinkwise AustraliaDrinkWise Fetal Alcohol Spectrum Disorder (FASD) Awareness Program
The DrinkWise FASD Awareness Program aims to create greater awareness among Australians that FASD is a preventable disorder and reaffirm the risks of drinking alcohol while pregnant, planning a pregnancy or breastfeeding.
More information here.
ON DIVERSITY, EQUITY, AND INCLUSION
Employee Resource Groups
Sponsor: E&J Gallo WineryEmployee Resource Groups
E& J Gallo employees have access to seven Employee Resource Groups: LA CASA, GAAN, WOWS, enABLE, ASIA, LGBTQ+, and GVO. These groups operate both as affinity groups for employees to network with peers who face similar obstacles and vehicles for underrepresented groups of employees to have their voices heard.
More information here.
Download national drinking guidelines table
(only accessible to FIVS-Members)
Guidelines for Controlled Purchase Operations
A guide to the implications and implementation of Controlled Purchase Operations. The guide helps alcohol beverage retailers design and implement effective CPOs. It also details important logistical and legal issues facing [...]
Cellar Doors Moderation Resources
DrinkWise partners with the peak national body for the Australian wine industry, Australian Grape & Wine for this education initiative. The initiative provides education resources to all cellar doors in Australia [...]
The Spirit of Inclusion Initiative by LCBO
LCBO's Spirit of Inclusion Initiative is a programme designed to create opportunities for diverse women to enter, advance and thrive in the beverage alcohol industry. Through the programme, LCBO and its [...]
Wine in Moderation Brand Campaign
A multimedia awareness campaign by AEVP that encourages a sustainable culture of wine while endorsing the new WiM message. A new brand identity was recently launched. Sponsors: AEVP - the Association [...]
Standardised Training for Alcohol Retailers (STAR Training)
The LAPD sponsors four-hour educational courses on responsible serving to those employed in the alcohol beverage serving industry. The programme is available in English, Spanish, Korean and Cantonese. Sponsor: Los Angeles [...]
Binge Drinking: Girl’s Night Out
Binge Drinking: Girl's Night Out is a graphic display of the effects binge drinking can have on a young woman after a "night out." Sponsor: U.K. Home Office Date: 2008 Implementation: [...]
The Portman Group’s Codes of Practice
Fifth edition of the Portman Group's Codes of Practice for the naming, packaging and promotion of alcoholic drinks. It also provides a procedural framework for influencing, regulating and controlling industry practice. [...]
Prata om Alkohol (Talk about Alcohol)
Prata om Alkohol is a project conducted by Diageo and financed by the Swedish Spirits and Wine Suppliers (SWSS) that aims at promoting healthy, moderate attitudes towards alcohol and to increase [...]
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