ON EDUCATING YOUNG PEOPLE
Prata om Alkohol (Talk About Alcohol)
Sponsor: Sprit & Vinleverantörsföreningen (SVL) and Sweden's BreweriesPrata om Alkohol
Project run by Kunskapskraft & Media and funded by Sprit & Vinleverantörsföreningen and Sveriges Bryggerier aims at promoting healthy, moderate attitudes towards alcohol and to increasing awareness about its effects on the body. It uses specific tools for teachers for young people to have a deeper understanding about alcohol.
More information here.
ON DRINKING AND DRIVING
Don't Drink and Drive
Sponsor: Deutsche Wein Akademie, VDS, Bundesverband der Deutschen Spirituosen-Industrie Un Importeure e. V., Die deutschen Brauer, Private BrauereienDon't Drink and Drive
The campaign has the goal of reducing the quantity of alcohol-related traffic accidents in Germany. Their focus is on disseminating information on the consequences of drinking and driving with a particular focus on educating young people.
More information here.
ON MARKETING AND ADVERTISING
Código de Comunicación Comercial del Vino
Sponsor: Federación Española del VinoCódigo de Comunicación Comercial del Vino
Codes of Practice does not only promote a responsible advertisement and marketing of wine that will not foment harmful drinking, but also clarifies some of the application aspects that raised doubts (April 2020 edition).
More information here.
ON MODERATE CONSUMPTION
Wise Drinking Mobile Phone App
Sponsor: Pernod RicardWise Drinking Mobile Phone App
A mobile phone app designed to track the user’s alcohol consumption, identify localised transportation options and provide information about alcohol laws.
More information here.
ON ALCOHOL AND PREGNANCY
DrinkWise Fetal Alcohol Spectrum Disorder (FASD) Awareness Program
Sponsor: Drinkwise AustraliaDrinkWise Fetal Alcohol Spectrum Disorder (FASD) Awareness Program
The DrinkWise FASD Awareness Program aims to create greater awareness among Australians that FASD is a preventable disorder and reaffirm the risks of drinking alcohol while pregnant, planning a pregnancy or breastfeeding.
More information here.
ON DIVERSITY, EQUITY, AND INCLUSION
Employee Resource Groups
Sponsor: E&J Gallo WineryEmployee Resource Groups
E& J Gallo employees have access to seven Employee Resource Groups: LA CASA, GAAN, WOWS, enABLE, ASIA, LGBTQ+, and GVO. These groups operate both as affinity groups for employees to network with peers who face similar obstacles and vehicles for underrepresented groups of employees to have their voices heard.
More information here.
Download national drinking guidelines table
(only accessible to FIVS-Members)
National Pubwatch
Pubwatch is a national organisation in the UK that supports safe, responsible, and sustainable drinking schemes in pubs. Run by volunteers, the organisation has assisted in creating over 600 schemes, created [...]
Rethinking Drinking – Alcohol and Your Health
"Rethinking Drinking - Alcohol and Your Health" is an initiative by the National Institute on Alcohol Abuse and Alcoholism, which provides evidence-based information about alcohol and health along with tips, tools, [...]
We Don’t Serve Teens
The FTC's anti-underage drinking campaign, "We Don't Serve Teens", provides ads, principles, materials, resources, and trainings to businesses to help them build robust systems against youth drinking. Sponsors: US FTC Consumer [...]
Alcohol.Think Again
The Alcohol.Think Again education campaign is part of a comprehensive approach in Western Australia that aims to reduce the level of alcohol-related harm and ill-health in Western Australia. The campaign uses [...]
Talk About Alcohol: Body Watch
Talk About Alcohol is an interactive website that shows the effects of alcohol on different parts of the human body. It is part of a website for students, parents and teachers [...]
SABMiller Policy on Commercial Communication
Principles that establish consistent standards for the marketing of SABMiller brands worldwide. Sponsor: SABMiller Date: 2014 Implementation: International More information on this initiative. Relevant UN SDGs: Back to FIVS-Assure [...]
“A good wine can be served with anything, never without moderation” campaign
The campaign, "A good wine can be served with anything, never without moderation" by members of the vine and wine highlights the link between wine, food, and moderation through the promotion [...]
The “Good Wine” education campaign
The educational campaign "Good Wine" of the HNT encourages young and novice wine consumers to consume quality Hungarian wine consciously and in moderation. Sponsors: HNT Implementation: Europe More information on this [...]
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